Selling Your Podcast Experience

December 11th, 2009

As a podcaster you have a unique experience. Not everyone has a podcast, and not everyone has gone what you have gone through. If you have experience success, people will want to follow in your footsteps.

Super-Secret Talk Show Interview Questions - TalkShowTips.com Such is the case with Susan Bratton who is one of the co-founders of peronsal life media. She has a podcast that is experiencing thousands of downloads per episodes.

How did she build her audience? Interviews. She has taken her epxerience and made an affordable package filled with tips and tools to help you create killer interviews that will have your audience raving about your podcast.

So not only can your podcast lead to making money, but your experience as a podcaster can be sold.  Check it out at talkshowtips.com

Positioning Yourself as an Expert

November 24th, 2009

bobknorppToday we talk with Bob Knorpp of the Beancast (www.beancast.us) The beancast is a marketing podcast. Think of it as “This week in tech” for marketers as a panel of people get together to discuss the week’s news surrounding marketing.

Bob talks today about how he went out as a consultant, and missed the “community” of working at a big company and that’s where podcasting came in. Podcasting enables Bob to network with some of the big names in marekting, as well as enjoy the community of marketers who enjoy his podcast.

By networking with “big” names in marketing, Bob has established some credibility in marketing. When Bob says, “When I was talking with ___ last week we were discussing this” its impressive to a client.

Likewise his podcast has lead him to some speaking engagements. Unfortunately you can’t get to network with everyone you want to in situations like conventions, but having a podcast provides a place for people to find you.